Evaluation Activity 8: Who would be the audience for your media product?

What targets will you set yourself for G324 next year – when you will make a trailer?

We haven't set a time yet to when we will release a trailer but it will probably be out a few months before the film so that the audience have some time to view it and that they won't have to wait that long for the film to be released.
The targets that I will set myself for next year is to:
Get all the filming done on the same day so that the scenery is all the same and that nothing is changed.
Make sure that all the scenes are filmed perfectly e.g. no background noises and that the scenes are made to look real.
To try and get better props so that they look more realistic and so they fit in with the film.
To try and add as much skills and techniques as possible e.g. try and use all camera shots/angles.
Make sure that all the scenes are the same size, as we did have a problem

Evaluation activity 7: Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?

From the premliminary tasks that I did back at the begining of the year I have improved greatly between the premliminary task and then the full product, my camera work and editing skills have improved alot. Just simply looking at the task and the final product you can clearly see that the swiftness between the scenes is much better. Another thing is when it came to cutting the scenes that improved greatly because at the ending of the one that I did in the Hall there was a part that we didnt need in the short clip and we didnt cut it out, but now looking at our final film we made all the scenes seamless and have no parts in them that are irelevant, so it flows nicely.
Another thing that you can see has improved between the two is that the variation and creatiity of the camera angles.The camera is also alot more steady.
In the final product that we made, the range of shots we used was much larger than the range of ones that we did in the two premliminary tasks. We used the 180 degree rule, shot reverse, panning, high/low and establishing shots.
Through out the progession to the full production we learnt and realised ourselves as a group that we did need to use a better camera to the one that we had been using before. With a better camera our film would appeal to the audience more and it would also be able to cope with the action shots that we had going on in our film.

Evaluation activity 6: What have you learnt about technologies from the process of constructing this product?



Through out creating our film we have used lots of bits of software and hardware. The image of Ryan on the left is where he is using the Adobe Premiere Elements 10 which is what we used to piece together our film. Its was very simple to use and it did the job well. We didnt use any other software over the course of making our film but we did you Blogger to do updates and used YouTube to add our final film so that people can view it.
On the left this is the equipment that we used to record our film with, we used a tripod for some parts to keep the camera still and then the camera we used varied between the one in the picture and a DSLR which gave a better picture. Lastly the cable hanging off of the camera is how we put the video onto the computer so that we could then edit it.

Evaluation Activity 5: How did you attract/address your audience?

To attract the audience through out our film we decided that we should have a fast paced action/chase scene which would keep the audience alert to what is happening within the film and that they wont want to take their eyes off the screen because anything could happen e.g. Ryan or Aaron being shot or hit by a car.
Another way to attract the audience was that we would have 2 special items within the scenes, that would be the main objects in the film.We used these through out the film to show that they were important objects and that the audience were always wanting to know what is inside the briefcase and what is on the disc. By knowing whats on these it would give the audience a great idea of what is happening but they never find out. By not giving anything away it means that the audience stay attracted to the film as they are desperate to know whats inside the object.

 

Evaluation Avtivity 4: Who would be the audience for your media product?

Who would be the audience for your media product?

The audience for our medai film is 16 year old upwards to middle ages. The reason for the film being a 16+ is because there is swearing in the film but it is minimal and there are fighting scenes with weapons such as a pistol which all of these can be a bad influenece on a younger audience.

 

The reason that I say that it ranges up tomiddle ages people is because it is a fast moving film which the elferly might not like not be interested in. Also it might be quite hard for the elderly to understand what the plot is for the film and what is going on and so they probably wont enjoy it.

 

The film is aimed at men more than womn. Roughly every 1 in 5 would a woman when watching the film. This is because there is no romance in the film and no happy ending which is not the typical stereotypes of women and so its aimged more at the male audience.

 As we have lots of fighting, chase scenes and cliff-hangers it means that it is converting to the typical stereotypes of males and so they will enjoy the film more.

It is aimed more at a slightly younger male audience from 16- 25 as the characters with in the film are this age and so they will engage with the film better. It is aimed at above 25 year old but they will probably not enjoy it as much as the younger males.

Evaluation Activity 3: Analysis of different aspects in our opening 2 minutes of the film

Media Institutions:

There are many types of media institutions. These are Universal, Warner Bros, 20 Century Fox, Sky and many more.

We decided to go with Universal as they have released films present and in the past that our similar to ours and so we thought this would be the ideal media institutions to go with. A film that has been released by Universal is Fast and Furious 6 (May 14th 2013). 

This is a very popular film hence that's why they have made 6 films but this film can be related to ours. Both films have action and adventure within them with deals taking place and fight scenes are regularly happening.

Another film released by Universal that is similar to ours is Robin Hood (2010). This once again is similar as there is lots of fighting and action but also a lot of drama and cliff-hangers.

Other media institutions like Warner Bros and 20th century fox did release films similar to ours but we all decided to go with Universal as we believe its more popular meaning that it can gain more publicity and that there are more films released within Universal similar to ours.

Evaluation Activity 2: How does your media product represent particular social groups

There are many similarities and differences between these two characters. Nikolai (Aaron Poplett) Top from the exploit and James Bond (Daniel Craig) Bottom from the James Bond series'.  For a start the similarities are that they are both agents who are trying to solve a problem/ chasing someone down. They both are the Hero's in their films as well as they are both the main characters in each of the films. Both of them are carrying a weapon around with them and are wearing smart clothes, showing their importance and wealth in the film. The difference between them are that for a start Nikolai is a lot younger than Bond. They also work for different organisations. Nikolai works for the Russian government (KGB) and Bond is an English 00 agent working for MI6. The clothing that they are wearing is slightly different, as you can see Aaron's looks a bit more casual and laid back where as Bond's is a typical English person who over dresses for all occasions, even if he were chasing someone down an alley.

Evaluation Activity 1: Analysis of different aspects in our opening two minutes of the film

The title of the film-
Our opening shot was a panning round left to right shot and so we decided to put 'The Exploit' when there it is half away in this single shot. The Titles font is Bell Gothic Std and we made also made this Bold, the text size was 180. The colour we have chosen is white, the reason for this is so that it stands out from the background and so that the audience can clearly see the title of our film. We didnt add any transitions because we wanted to make it just quick and snappy in the space of the panning gap.


Setting/location-
Our location was along a river (River Mole). We filmed in Leatherhead which is a fairly urban area but along the mole where we filmed our opening two minutes it is quite a rural area along there. We decided to do it along there because where we started we decided was a good place for a deal to take place and then as we wanted to have a chase scene we then decided to use the river for that so that the villain can be chased along it by the hero. We also then used the river too our advantage because it had burst its banks and so thats then where the villain and the hero both had to stop.

Costumes and props-
Our costumes and props were quite stereotypical relating to each of the characters. So first of all the villain was wearing smart casual clothes which were to show that he was a bit more upper class to the area he was in. Then there was the clothes that the dealer was wearing. He was a poor lower class person and was wearing some trackies and a hoody this can be showing that he has a low income and also the hoody is showing that he doesnt really want to be seen by surrounding people and the villain as well. The Hero is wearing the sort of clothes an agent would be wearing, a suite and tie etc, this was to show that he was someone who acctually had some sort of importance and that he was working for the government. The CD was firstly possessed by the dealer and the brief case was owned by the villain. This then as you can see in the picture changed so this is where the deal took place.

Camerawork and editing-
Editing in this specific shot was used as it was the end of the flashback shots, to show that this was the end of the flashbacks we had it fade out where the villain walked off with the briefcase and the dealer was on the floor dead. We used the fade because at the begining we used a fade from real time into these flashbacks, so doing it this way it clearly represented to the audience that they were flashbacks and werent realtime in the film. A good bit of camerawork was used at the begining of our film where the title 'THE EXPLOIT' came up, this bit of camerawork that we did was good because it was a panning shot and it allowed us to put our title in and show that the hero was starting to follow the villain.


Title font and style-
The title font and style for 'The Exploit' and each of our names, which came up when we were on the screen, was the same. The smaller titles which were our names was a smaller version of the actual main title. We kept it simple but its a effective because its bold and clear enough for the audience to be able to read it quick enough because the shots are quite quick from one to another.

Story and how the opening sets it up-
In the opening scenes we see a deal taking place between Ed and Ryan. this suggests that the film is action and that from that point on wards there could be a lot more fighting a chasing taking place. By doing a deal it excites the audience as something dramatic can occur but also leave them bemussed as they are desperate to know what content is on the disc and whats in the briefcase.

Genre and how the opening suggests it -
In screen shot 8 we can see an image of Ryan running over a bridge away from Aaron chashing him behind. This gives the audience an immediate effect that the film is action as it has chase scenes, fighting and deals taking place. This genre is a lot like films which are out today, these films are James Bond, Indiana Jones, Captain America, Batman and many more.

How characters are introduced-
In the 3rd image we see a picture of Ed with his name written above his head. This is how we introduce all of the characters within the film and they are always in the shot when introduced.

Special effects-

In the fourth images we see Ryan firing a gun with a flash at the end of it. this suggets that there has been a lot of editing done to it but mainly that it is a special effect that the audience wont expect until they see it.

Evaluating and Answering questions on our film

Film production mark

Film production mark after moderation is 36. The title of your film is great, but then the titles don't continue - you need titles for actors, editor, producer, director (in this order). You could also use music in the background to create suspense. Fiddling with these two aspects could improve your mark